'Starter', 'price' => 19, 'description' => 'For individuals and small teams getting started.', 'features' => ['5 team members', 'Core analytics', 'Email support'], 'cta_label' => 'Start free', 'cta_url' => '/register', 'sort_order' => 10], ['name' => 'Growth', 'price' => 49, 'description' => 'For growing businesses that need more control.', 'features' => ['25 team members', 'Advanced analytics', 'Automations', 'Priority support'], 'cta_label' => 'Choose Growth', 'cta_url' => '/register', 'is_featured' => true, 'sort_order' => 20], ['name' => 'Scale', 'price' => null, 'description' => 'For established organisations with complex needs.', 'features' => ['Unlimited members', 'Custom integrations', 'Dedicated success manager'], 'cta_label' => 'Contact sales', 'cta_url' => '#contact', 'sort_order' => 30], ] as $plan) { Product::query()->updateOrCreate( ['name' => $plan['name'], 'product_type' => 'plan'], $plan + ['product_type' => 'plan', 'currency' => 'GBP', 'billing_period' => 'month', 'is_active' => true] ); } } if (Schema::hasTable('testimonials')) { foreach ([ ['name' => 'Alex Morgan', 'company' => 'Northstar', 'content' => 'The platform gave us one clear view of the business and cut reporting time dramatically.', 'rating' => 5], ['name' => 'Priya Shah', 'company' => 'Lumina', 'content' => 'Our onboarding is faster, our handoffs are cleaner, and the team finally works from the same data.', 'rating' => 5], ['name' => 'Daniel Reed', 'company' => 'Orbit', 'content' => 'We launched in days and had enough insight to improve conversion in the first month.', 'rating' => 5], ] as $item) { Testimonial::query()->updateOrCreate(['name' => $item['name'], 'company' => $item['company']], $item + ['enabled' => true]); } } if (Schema::hasTable('faqs')) { foreach ([ ['question' => 'Can I change plan later?', 'answer' => 'Yes. Plans can be upgraded or changed whenever your requirements evolve.', 'sort_order' => 10], ['question' => 'Is my data secure?', 'answer' => 'The platform uses role-based access controls, secure sessions, audit logging, and production-ready deployment guidance.', 'sort_order' => 20], ['question' => 'Can the frontend be customised?', 'answer' => 'Yes. Theme settings control branding, content sections, navigation, colours, and public-site presentation.', 'sort_order' => 30], ] as $item) { Faq::query()->updateOrCreate(['question' => $item['question']], $item + ['category' => 'General', 'enabled' => true]); } } if (Schema::hasTable('team_members')) { TeamMember::query()->updateOrCreate( ['name' => 'Product Team'], ['job_title' => 'Platform specialists', 'biography' => 'A multidisciplinary team focused on reliable, secure, and elegant digital experiences.', 'email' => null, 'sort_order' => 10, 'enabled' => true] ); } } }